WEBMASTER NEWS
FIRST US REVENUES FOR
BETTER COLLECTIVE
EARNINGS ON THE UP
AT GLOBAL GAMING
Better Collective welcomed its first EBITA-margin before special items Global Gaming spent SEK11m (£950,000) on
income from the US along with a increased from 40% in Q2 to 43%. affiliate marketing in Q3, according to its latest
surge in revenues and earnings in Q3.
Cash flow from operations before
special items was £3.1m, an increase
The affiliate marketing group,
financial release.
The online gaming group saw revenues rise
which includes BettingExpert, saw of 11%. The cash conversion rate year-on-year by 93% to £28.1m as its Ninja
Q3 revenue grow by 68% to £9.8m, adjusted for special items was 71%. Casino brand, which offers no-registration play,
The cash flow was negatively
up from £5.9m last year. Of
impacted from increased
that organic revenue grew
working capital in
by 15%
During the quarter
the quarter.
Better Collective
New depositing
finalised the
customers exceeded
acquisition of Austrian
sports betting affiliate
Bola Webinformation,
saw net game revenue increase by 11% and
deposits rise 9% compared to the prior quarter.
Operating profit increased by 42% year-on-
year to £5.2m as the group was able to limit a
year-on-year rise in operating expenses to 64%
despite its greater growth in revenue.
67,000 in the quarter, which
Jesper Søgaard,
CEO of Better
Collective
was up by 102%.
Better Collective CEO
TAG MEDIA SIGNS
ANTHONY HODGETTS
strengthening its position in German Jesper Søgaard said, “In Q3, we speaking markets. It also acquired continued to recognise significant Thessaloniki-based affiliate WBS at and profitable growth, where TAG Media has appointed industry veteran
a price of up to £3.9m, giving it a we, once again, managed to Anthony Hodgetts as affiliate account manager.
market-leading position in Greece, increase the operational earnings- and snapped up Malta-based KAPA. margin, while at the same time and building sports betting and gaming affiliate
launching a number of new partnerships with the firm’s operator partners.
Q3 EBITA before special items
increased 69% to £4.3m. The
US-focused products.”
Hodgetts will be responsible for managing
He brings 12 years of affiliate management
expertise built at Bet365, GVC Ladbrokes Coral,
BetVictor and, most recently Rank Interactive.
TRAFFIC LABEL REVS UP
WITH INCOME ACCESS
UK-based Traffic Label has
revealed the launch of an affiliate
programme for its SlotsAffiliates
network with Income Access.
Through its integration with
Income Access’ affiliate software
platform, SlotsAffiliates will look to
optimise growth and acquisitions
across its six network brands.
SlotsAffiliates.com launched
in May 2018, when white label
gaming software and services
provider Nektan partnered
with Traffic Label to create
a multi-brand network that
included SpinSlots, Slotster and
JackpotSlot. Since the launch,
three more Nektan-powered
brands have been added: VIPBet,
Royal Bets and Slots Jungle.
“Our primary focus was to gain
the trust of our affiliates while
allowing them to use a familiar
platform,” Traffic Label’s founder,
Oded Keinan, said. “Income
Access was the obvious choice.”
SlotsAffiliates will provide
support to help affiliates navigate
the array of marketing materials
and understand how each can be
utilised to maximise conversions.
Affiliates will also receive
guidance on how to optimise
their use of the Income Access
platform, while new affiliates will
be placed on a 100% revenue
share commission structure for
the first three months.
TAG Media’s Tom Galanis said, “[Anthony’s]
vast experience on the operator side is a huge
asset to the team and his hunger to deliver for
affiliates and operator partners is remarkable.”
AFFILIATE RELAUNCH
AT SUREBET247
Surebet247, the Nigeria-based sportsbook
and casino brand, has relaunched its affiliate
programme with Income Access.
Powered by Income Access’ affiliate software
platform, the Surebet247 programme will look
to extend its brand reach within sub-Saharan
Africa by optimising growth and acquisitions.
The relaunch of the affiliate programme
coincides with its plans to expand its online
presence into other African markets, including
Kenya, Ghana, Benin and Cameroon.
FOR MORE NEWS VISIT
IGBAFFILIATE.COM
iGB Affiliate Issue 72 DEC 2018 / JAN 2019
9