iGB Affiliate 52 AugSept | Page 51

INSIGHT “I’ve been in this sector for just under three years, and during that time have constantly been told about the market being saturated. But to be honest, we don’t see it at all.” Simon Jones “lost” once they become part of a huge monolith. Despite bingo’s presence and profitability it can sometimes get ignored behind seemingly sexier products like sportsbook and casino. How have Google’s algorithm updates affected how you go about traffic generation, SEO and content at WhichBingo? WhichBingo Commercial Director Simon Jones (left) at WhichBingo Awards 2015 with sponsors PaySafeCard announced results to the city have po