INSIGHT
by a community manager, this friendly
group of real-money skill gamers can
transform a transactional tournament
website into a virtual community,
increasing monetisation and retention
over a long-term period.
Finally, real money skill games offer
affiliates a diversification strategy.
Just like investing for retirement, it is
smart and profitable to invest in a wide
range of gaming categories to ‘hedge
your bets’. As the future is uncertain,
any changes to the iGaming regulatory or
industry landscape could be detrimental
for affiliate business. However, due to
their differentiation, real money skill
games are a viable and stable alternative
to other gaming sectors.
In summary, real money skill games
provide a new traffic stream, offer
significantly less competition than casino
and replace oversaturated poker traffic.
Most importantly, skill games deliver
comparable affiliate commissions to
poker traffic, demonstrating the
equivalent value of real money skill
gamers to poker players.
Affiliates have the opportunity to
be early adopters in the market, using
real money skill games as a new,
dedicated traffic source. These three
major benefits of real money skill