The 50th edition of Cosmoprof Worldwide Bologna has been presented in Milan
Today at Baxter Cinema (Milan) the 50th edition of Cosmoprof Worldwide Bologna, the leading international hub for the latest trends in the beauty industry, scheduled from March 17 to 20, 2017, has been presented to the press. The exhibition is organized in collaboration with Cosmetica Italia – The Personal Care Association and with the support of the Italian Ministry of Economic Development and ITA – Italian Trade Agency.
Since its first edition in 1967, Cosmoprof Worldwide Bologna has established its place as mediator between beauty companies and new markets, thanks to its international profile and its reliability, and it is recognized worldwide as the not-to-be-missed event for companies, professionals and distributors of the sector.
“The 50th edition is recording record numbers”, says Franco Boni, President of BolognaFiere Group. ”2.604 exhibiting companies (94 more than 2016) coming from 69 countries in the world. Among the 2017 exhibitors, 73% of them come from foreign countries. The exhibition is growing up to 7%, and there are great expectations on the number of visitors participating, too, with a +10% of online purchase. Cosmoprof has been recognized by the Italian Ministry of Economic Department as one of Italian trade fairs with the highest international appeal. As a proof, in March there will be 29 Country Pavilions involved in the exhibition, +16% compared to last edition. For the first time ever Argentina, Chile, Japan, Latvia and United Arab Emirates/Dubai will exhibit. We are approaching this important occasion with a glance to the future: in
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