ID Trends Winter 2021 ID Trends Winter 2021 | Page 4

Filling the sales pipeline
4 ID Trends NAILBA

Editor ’ s note : Picking up speed

Time just seems to race by . I clear out my inbox and an hour later it is full of correspondence , suggested reading , solicitations , and resources . Days can get lost in pursuit of emptying the inbox .
Pam Sheehan Vice President , ID Media Network NAILBA PSheehan @ nailba . org
Growing up I was told that as you get older , time speeds up . Well , I ’ m not sure if it is my age ( always 39 ) or the age in which we are living , but it is challenging to keep pace with all that is trending in our business . From sales trends to consumer preferences and new market offerings , the independent distribution channel is speeding towards 2022 with exciting acceleration .
To help gauge business moving into next year , we have compiled the latest stats and trends , thanks to LIMRA , MDRT , MIBGroup , Inc ., and WINK , Inc ., as well as contributing experts in specific product verticals . This content along with the Q4 issue of Perspectives magazine have been written to compliment the speakers , panel discussions , exhibits , and interviews being shared at the NAILBA 40 annual meeting November 15 – 17 , 2021 , as well as during our complimentary virtual events on November 10 , December 8 , and 15 , 2021 .
NAILBA 40 — bringing it all together for you in three formats — print , online , and in person .
It ’ s time to burn rubber !

Filling the sales pipeline

Monthly U . S . life insurance applications activity index
18.5 %
14.1 %
9.1 %
10.7 %
9.5 %
7.6 %
7.3 %
5.1 %
4.4 %
3.7 % 3 . 9 %
1.2 %
1.6 %
1.9 % 0.5 %
MAY 20
JUN 20
JUL 20
AUG 20
SEP 20
OCT 20
NOV 20
DEC 20
JAN 21
FEB 21
MAR 21
APR 21
MAY 21
JUN 21
JUL 21
AUG 21
Source : MIB Life Index
-5.8 %