ICT RESEARCH REPORTS Printed-Electronics-Market | Page 2

The growing application of flexible and touch displays drives growth of printed
electronics market
Printed materials for smart fabrics as well as wearable electronics, which includes,
communication, health monitoring, and OLED displays is another major driver for the market.
Light weight, ultra-thin, bendable, shatter-proof energy efficient and portability are some of the
major attributes of the flexible displays. Growing usage of printed electronics in memory or logic
and in different sensors is one of the major growth driving factors for the market. Also,
development of portable and miniaturized electronic devices is also increasing adoption of
printed electronics in different industries globally.
The market in Asia Pacific is expected to gain major traction over the forecast period, mainly due
to increasing application of printed electronics in different industries in China and Japan.
However, technological complexities and issues with electricity conductivity with some
substrates or materials may inhibit the growth of the market. However, growing application of
printing technologies in the energy storage devices, photovoltaic cells are expected to act as a
major drivers for the market over the forecast period.
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Growing application of OLED displays and smart labels is a prominent factor to fuel
growth of the printed electronics market
Increasing adoption of printed electronics in the photovoltaic cells in order to convert solar
energy into electricity along with growing application of conductive inks are some of the prime
driving factors for the market. Printed electronics increases the electronic functionality of
substrates than conventional rigid electronic fabrication techniques. While conventional
electronics are used in packaging and print, integrating large-scale printable electronics primarily
offers lightweight and thin electronics using high-volume manufacturing processes in cost
effective way.
Product innovation through research is one of prime strategies adopted by the key players
operating in the printed electronics market to strengthen their positions globally. Growing
application of printed sensors, batteries and other portable devices are anticipated to fuel the
market for printed electronics over the forecast period globally. Moreover, growing usage of
printed electronic devices in the healthcare industry is also contributing in the positive
development of the market. Asia Pacific is leading the market for printed electronics, followed by
North America due to increasing demand for the smart devices and displays. Owing to rapid
progression of electronic products which includes RFID, membrane switches, electronic labels
and printed displays are anticipated to contribute in the positive development of the market over
the forecast period.