ICT & Electronics Global E-cigarette & Vaporizer Market (2016-2024)- | Page 7

In the regional platform, North America accounted for highest market
share in overall e-cigarette and vaporizer market in 2016. Further, North
America is expected to continue its dominance over the forecast period
due to the increasing healthcare concerns and rising adoption of e-
cigarettes and vaporizer. Tobacco is the major cause of disease and
deaths in North America region. Further, stringent rules and regulations
by government regulatory bodies limit the use of tobacco which is
further expected to expand the market of e-cigarette and vaporizer in the
North America region. U.S. is witnessing augmented demand for e-
cigarettes & vaporizers and is expected to positively contribute to the
growth of North America e-cigarette & vaporizer market. Europe region
is expected to grow at a significant pace over the forecast period. This
can be attributed to presence of rigid policies enforced by the European
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