ICONIC FEB 2015 | Page 20

Teen idols come and go. They have the looks, the hits, and the adoring fan base to propel them to superstardom, but it’s all a man-made illusion: As soon as the music fades and the machine behind them ceases to operate, they quickly die out, their lifespan reduced by the sinking sand on which they’re built. ing a casting call in their native Detroit, then-hopefuls Evin Martin, Torrence Greene, and Jor’el Quinn were three strangers chosen on the basis of their faith, as well as their singing and dancing abilities. Sensing the young men had great potential, and acutely aware of the short shelf life of assembled, teen-based urban acts, the PAJAM team—Paul “pda” Allen, Walter Kearney, Then there’s 21:03. Unlike the and J Moss—went to great scores of teenage heartthrobs lengths to groom 21:03 into before them, the group is something more substantive: cut from an entirely different a trio that could really leave mold. Total Attention, their a long-lasting imprint for the head-turning second album, Kingdom. proves that their rise to the top rungs of faith-based R&B To that end, the production wasn’t manufactured, but a supergroup intentionally direct result of their rock-solid subjected their recruits to a foundation and exponential six-month entertainment boot growth as artists, performers, camp—a grueling period of and ministers. artist development that harkened back to the glory years When 21:03 first hit the urban of Motown. After an intense gospel scene with its waterseason of vocal, physical, and shed debut, PAJAM Presents spiritual formation, PAJAM Twenty One O’ Three, they finally cast the definitive vision were slowly finding their for its protégés on January voice and place in an already 21, 2003—the fateful day that cluttered marketplace. With inspired 21:03’s moniker. Total Attention, the trio cements its identity, assuring As Evin, Torrence, and Jor’el the world they’re not a flash matured in their faith and as in the pan. They’re here to performers, it wasn’t long until stay. they realized that three passages taken from the beginThings were rough at first. ning, middle, and end of the Handpicked by production Bible—Genesis, Psalms, and supergroup PAJAM from Revelation 21:3, respectivehundreds of candidates durly—provided a deeper look 19 It’s Christ Or Nothing into their mission. The nearprophetic verses reinforced in them that their purpose wasn’t to just sing, dance, or entertain, but to actually minister and impart truth to anyone with ears to hear. “We’ve grown spiritually,” Evin says of the period between their first album and Total Attention. “We have a better sense of our ministry and our call. We know that there’s a dying world that needs Jesus and they need to see him in music, in the media, in the church, and in us. We want to be those examples.” To get to that point, 21:03 faced its share of uphill battles, but none was bigger than the one Evin had to weather. Unexpectedly, the 21-year-old looked death straight in the eye when he confronted the back-to-back loss of both of his parents— his mother succumbed to multiple sclerosis right as the trio’s debut released, and his father lost his bout with cancer in the months leading up to Total Attention. “The loss of one parent can be crippling. But the loss of two is devastating,” Evin says. The singer was not left alone: His unwavering faith in Christ and the unending spiritual and emotional support of his 21:03 and PAJAM brothers carried Evin through the