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With this in mind , we ’ ll be undertaking some work around our branding , mission focus and developing our ministry to those God calls to shape His people through preaching and teaching God ’ s word . Our brand and the name of the organisation must reflect a succinct proposition of what we stand for so that we can appeal to the right audience - both our traditional Methodist base as well as other Christian streams that may not know what LWPT stands for .
Clarity of our purpose is essential to all those we equip and to those on whose support ( prayer , time and money ) we gratefully depend . I ’ m very keen to spread our message wider and present ourselves to new audiences , across all churches in the UK , and equip the hearts and minds of those who want to articulate the essence of what we do to friends and family .
So part of our planning will be to look at our messaging and communication programmes and invest in new media and channels that help us to fit in to what God is doing in the churches of the UK in the 21st century .
Preaching resources is one of our core means of support , with Preach magazine , Ichthus newsletter , Bible Month , LWPT diary and Sermon of the Year being familiar to you all . But we also aim to widen our resources programme to offer new content and new methods of support , especially through events and digital media .
Last but not least we need to look at new systems and processes to give us the extra capacity we need in order to carry out all our plans . We ’ re a very small team with the ambitions of a much larger organisation and some of changes this year will involve a detailed technical evaluation of our database , marketing tools and financial operation . Our aim is to make us more efficient in marketing and communication , order processing and fulfilment and fundraising .
I ’ m really looking forward to an exciting year ahead , as we offer to the Lord our hopes and dreams and allow Him to direct our steps . I ’ ll keep you posted as we make progress .
In the meanwhile , please keep praying for the ministry of LWPT and ask our Lord to keep revealing all the good works that He has laid out before us in order to bring Him greater glory .
With you in Royal Service , Ian Buchanan
Invest in the next generation of preachers
Nothing is as rewarding as leaving a gift that will benefit others for many years to come .
Have you considered leaving a legacy to LWPT to ensure that we can continue to help future generations of preachers ? You can find out more with our Legacy Pack , which is available for download at www . lwpt . org . uk / yourlegacy
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