IC TRAVEL AGENT May 2014 | Página 2

TABLE OF CONTENTS – IC MAY 2014 4 EDITORIAL 6 ARE YOU ON THE LIST? 7 5 SCREEN MARKETING 12 5 SCREEN MARKETING TIPS 13 THE NEXT SCREEN = #7 14 THE TRAVEL INSTITUTE 15 DID YOU KNOW Guest Article by Jill Wykes 16 SPAM ‘N’ CHIPS 18 GAMES PEOPLE PLAY Guest Article by Steve Gillick 21 A BOOK IS THE NEW BUSINESS CARD 22 GOING BY THE BOOK 23 SCREEN SLIDIN’ 25 WHY YOU MIGHT Guest Article by Jill Wykes 26 SCREEN SURVEY 28 THE PFC FACTOR Guest Article by Cory Andrichuk 30 DIGITAL TOUCH POINTS 31 SELLING TRAVEL WITH STEVE 32 THE PHOTO PAGE 34 HOME BASED TRAVEL AGENT TRAINER 35 PRINTING FOR HOME-BASED TRAVEL AGENTS Selling travel from home does not have to be a puzzle when you read IC! Find the host agency that best suits your needs. Share your money making ideas in IC and help your IC colleagues. CONTACT Steve Crowhurst [email protected] 250-738-0064 www.ic-travelagent.com Publisher: SMP Training Co. www.smptraining.com Contributors Steve Crowhurst Advertising in IC Travel Agent reaches the serious business-minded travel agent. Promote your products and services via video, audio or generic text and images. IC Travel Agent is marketed direct to over 4,000 travel agents plus thousands more via social media channels such as Facebook, LinkedIn, SlideShare, trade contacts, partners and educational institutions. Your ad includes a BONUS How-to-Sell article. Full page rates range from $300 to $425 based on number of insertions. If it’s not yet 5pm where you live, you still have time to make one more call, close one more sale or e-mail one more promotion! IC TRAVEL AGENT is owned and published by Steve Crowhurst, SMP Training Co. All Rights Reserved. Protected by International Copyright Law. IC TRAVEL AGENT can be shared, forwarded, cut and pasted but not sold, resold or in any way monetized. Using any images or content from IC TRAVEL AGENT must be sourced as follows: “Copyright SMP Training Co. www.smptraining.com” SMP Training Co. 568 Country Club Drive, Qualicum Beach, BC, Canada, V9K-1G1 Note: Steve Crowhurst is not responsible for outcomes based on how you interpret or use the ideas in IC TRAVEL AGENT. T: 250-738-0064.