IBC SPECIAL - SEPTEMBER 2017 IBC_SUPPLEMENT_SEPTEMBER_2017 | Page 22

entire portfolio. The result is that it has never been easier to get a channel on air.”
Conax – Stand 1. C81 The specialist in total content and service protection for digital entertainment services will feature a series of innovations including new modular multiscreen service, highlighting pre-integrated partner technologies. Conax will be co-exhibiting with Kudelski companies DVnor, Kudelski Security, Nagra, NexGuard and SmarDTV.
“ In addition to Conax Arena, Conax will demonstrate a host of feature-rich solutions based on leading security platform Conax Contego, enabling holistic content protection including secure hybrid STBs together with partners ADB and Mirada, plus award-winning OTT solution Conax GO Live, highlighting the white label platform from UnyQTV,” says Tom Jahr, EVP Products & Partners, Conax.“ In addition, we will host demonstrations of Conax Media Service based on DVnor’ s leading all-in-one platform for digital-content file management, storage and distribution.”
Senior executives will reveal details of its new complete modular multiscreen service, the latest in robust security for advanced hybrid STB solutions including Android TV, and the next-generation cardless client for premium content. Conax will also unveil its plans for securing content from creation to consumption together with DVnor and Kudelski Group technologies – protecting the entire content value chain.
Spotlight demonstrations during IBC will include:
• New modular multiscreen service, onpremise or in the cloud, featuring preintegrated partner technology – providing ultimate flexibility for robust multiscreen operations and sustainable competitive edge.
• Securing Hybrid STBs: Conax offers a secure solution for operators tapping the benefits of a wide range of STB solutions such as Android TV, RDK and others. Conax is featuring demonstrations of robust, secure hybrid STBs with advanced middleware solutions from partners including ADB and Mirada.
• Media Asset Management( MAM) services via Conax Media Service: Highly automated all-in-one platform offering metadata and digital-content file management, transcoding, storage, distribution and postproduction services
• End-2-end complete secure watermarking platform together with NexGuard for meeting strict studio security requirements for premium 4K / UHD content
DataMiner – Stand 1. A23 Today’ s operation of unified, all-IP and virtualised media infrastructures faces many challenges.“ Complex workflows need to be
22 ADVANCEDTELEVISION developed and deployed in a highly dynamic manner, distributed in the cloud, running at scale without interruptions. Management of data centre infrastructures, media services and associated SLAs requires advanced intelligence that reaches far beyond the level of human understanding,” said Steven Soenens, VP product marketing at Skyline.“ Emerging standards in the world of broadcast, such as SMPTE 2022-xx and SMPTE 2110-xx, add data-plane interoperability to media over IP streams. As a result, the next big challenge our industry faces is the end-to-end orchestration of media workflows. Effective management of resources and capacity of the underlying stack, including data centre, spine-leaf capacity, virtual machines, containers and microservices, has become very strategic to any operation. DataMiner 9.5 has all that is needed to plan and execute media workflows seamlessly across any type of infrastructure and deployment stack.”
“ Skyline Communications continuously innovates its award-winning DataMiner end-to-end network management platform. Our DataMiner software truly unleashes the maximal performance, flexibility and scalability of any type of media infrastructure,” said Ben Vandenberghe, CEO at Skyline Communications.“ This award-winning platform has already been selected by some of the largest media companies around the world. Which is not surprising, as it brings unrivalled and unprecedented insight, analytics, dashboards, and service orchestration to any broadcast infrastructure, end to end across any vendor and technology boundaries. DataMiner manages the most complex media workflows transparently across any technology: bespoke, virtualised or running in the public cloud, regardless of vendor or cloud services provider.”
Diagnal – Stand 14. N02 The specialist in technology solutions for Internet TV service providers, is to debut at IBC this year and will also showcase its most ambitious product yet, the Diagnal Engage platform. This new platform enables data driven personalised marketing programmes at scale for Internet TV operators using both social media and direct communications to drive subscriber numbers and minimise churn.
Diagnal has experienced good growth in Asia over the last two years, helping content studios and broadcasters in the region to launch their
own branded Internet TV services. Diagnal is now launching into Europe, where it will bring its learnings and innovative technologies to enhance Internet TV operators throughout the region.
“ We’ ve been delivering kick-ass products from the get go throughout the challenging APAC region. In the last two years, we’ ve helped Balaji Telefilms in India launch ALTBalaji, STAR in Malaysia launch Dumdum and BHD in Vietnam launch Adnet. Our solutions and services have enabled these traditional content studios and media companies get ready for their next major growth phase, launching and succeeding in Internet TV,” said Reuben Verghese, Diagnal CEO.
“ The Diagnal team has been working in the Internet TV industry for over ten years during which time we have helped launch a number of successful services. We’ ve synthesised these learnings into Diagnal Engage, a software platform that helps Internet TV companies reach new audiences and engage existing audiences more effectively. We are really proud to get the full commercial launch underway at IBC and the early feedback makes me confident that Diagnal Engage will be a real game changer for our customers.”
Ericsson – Stand 1. D61 The broadcast and communications technologist is launching a new standard dynamic range( SDR) to high dynamic range( HDR) conversion toolset, that enables broadcasters to meet the complex requirements of delivering a consistent, high quality HDR live TV service.
The launch comes at a time when HDR content is limited, particularly for live TV services. If an HDR live channel is transmitting a mix of HDR and SDR content( like SDR advertising, interstitials or news inserts) on an HDR TV in HDR mode, the SDR content will be incorrectly displayed and look very obviously wrong to the viewer.
Relying on the television to switch modes between HDR to SDR to HDR, in response to a transmitted signalling has significant quality risks, as the television may take time to switch, or fail to switch at all( if there is a missing or incorrect signal). This is especially risky with multiple SDR and HDR changeover points happening in rapid succession.
It is this uncertainty over switching which becomes an issue for the reputation of the HDR channel with consumers and also causes issues with the HDR content owners.
The newly-launched Ericsson solution is introduced during encoding in the head end and uses a process known as inverse tone mapping( ITM), which rebalances the chroma and luma of the SDR content, so it can be shown back to back with HDR content, without any need for the HDR TV to switch.