Fenalla Keevil
- Geography that Princesshay might have had. It
The diagram below shows the key positives
and negatives
shows how the net benefits could be calculated.
- New Jobs
- Economic Multiplier effect
- Increases in investor
confidence
- Increase in the number of
visitors and dwell time
- Creation of an evening
economy
Net Benefits
- Jobs in old development
(Base case)
- Jobs in other shops in
Exeter and further afield
(Displacement)
- Money generated by
Princesshay spent elsewhere
(Leakages)
- Vancy rates and footfall
surveys of other areas of
Exeter (Substitution)
- Impact on congestion
10
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