In Quantum Art, the artists show cultural change through innovation in art and science, exploring a model of social development, with the aim of overcoming the current form of society based on the concept of the power of interpersonal relationships rather than on collaboration. Each artist has his own style, his own way of seeing, perceiving and presenting art in close connection with the contradictions of the society in which he lives.
Quantum Fashion
Quantum Fashion is based on the foundations of Quantum Art, born from the ideas of Roberto Denti and Natalia Morozova who created the MODENARO collection. The idea belongs to the brilliant artist and theorist of our time Roberto Denti and the Russian artist Natalia Morozova. Roberto Denti introduced the idea of synthesizing science and art and wrote the Manifesto of Quantum Art, recognized by the Russian Academy of Natural Sciences as a "New Scientific Direction". The emergence of this New Scientific Direction has embodied new fashion solutions as a result of the creative activity and research process of the two artists. These two artists, Natalia and Roberto, starting with Quantum Art from their main activity, have transferred the fundamental principles of their philosophy of art-science-society to fashion.
The reasoning is the following
In this period of global crisis that is going through all health care, economies, cultures of all peoples of the world, it appears increasingly urgent to overcome the current social, cultural and economic system based solely on relations of strength and opposition, which we define mechanistic. It is necessary to spread, through art and quantum science, a discourse of co-operation at a global level and to create the conditions for an innovative vision of the world where everyone, with their own characteristics and peculiarities, participates in an equal collaboration .
Quantum Art is a laboratory of ideas that are inspired by reality as a whole and by the social, cultural and economic contradictions of the historical moment we are experiencing. Quantum Art is the bearer of an overall revision of human consciousness and this can only do so if there is a close correlation between Art and Quantum Science (and vice versa). Science and art must be the foundations for a new world because thanks to scientific rationality, correlated with artistic ingenuity, we can change and evolve for the better.
Therefore Quantum Fashion, with its innovative design, with the use of ecological and sustainable materials throughout the production process, wants to promote critical thinking, the understanding of the complexity of the natural, social and economic balances that generate the diversification of the living system and of society.
IAMAQ Magazine 3/2020