THE MAN BEHIND THE BIGGEST BEAUTY BRANDS IN THE WORLD
His role at Estée Lauder:
“I’m Executive Group President here at the Estée Lauder companies—we’re responsible for the development of the creative direction and backbone of the company across all brands. I’m often referred to as the creative of the suits and the suit of the creative guys. I sit in an unusual hybrid role. Basically, my role here is that I’m the brand guy.
“I became a group president 10 years ago. The first aspect was that I took over the global lead of the Estée Lauder brand, and I brought Tom Ford into the company and used Tom Ford to help reimagine the Estée Lauder brand. He set the platform for the reinvigoration and aspiration of the brand, making it sexy and interesting and relevant to another generation. In the process, I developed a really close working relationship with Tom Ford and helped him launch his own brand. Ten years ago, I launched Tom Ford Beauty. Today, it’s the fastest-growing designer-beauty brand in the world.”
http://coveteur.com/2016/08/03/beauty-brand-mogul-john-demsey-estee-lauder-companies/