Hybrid Events 001 | Page 15

September, 2020 Feature 15 the industry needs right now. The technical ability to blend the live event and live streaming should not be underestimated, and that’s one of the main reasons we have chosen to partner with Showcase AVi.” Online platform This is where your event lives, no matter if it is 100% online or hybrid. It’s the clever bit of tech that does a lot of the hard work quietly in the background. It can be tailored to suit your needs, including fulfilling delegate registration with an e-commerce option to manage all ticket purchasing should your event be pay-to-attend. To give you a true ‘event’ experience, a 3D floorplan can allow delegates to navigate the virtual venue, discover content streams, event schedules, sponsor and exhibitor areas and event information. As with any event it is all about the stats, and this is something that has not been overlooked in the offering. “The online platform is just like the real thing: attendees can walk around and connect with key sponsors and exhibitors.” Reports can show event planners what their registered users were viewing and advise sponsors just how much traction they received. Showcase AVi are the first to admit that they can’t wait to be back out building on-site and transforming venues. But as that is not possible right now, we have to work hard to make online and hybrid vents come to life. Managing director and founder Ben Collings comments: “ Usually it’s all about the physical presence, but that’s all changed. Or has it? The desire for a live event hasn’t changed, just the way we deliver it. Our toolkit is now film, green screen and 3D technology, enabling us to bring speakers in different locations to your event stage. It’s even more important that events have a human feel and energy, not just a static event streamed onto your laptop. That’s what we’ve concentrated on when developing Showcase AVi Live Streaming.” To learn how Showcase AVi Live Streaming can help to develop your virtual or hybrid event, visit: www. showcase-avi.com/livestreaming or contact: [email protected] / T: 08458 336 515