Huffington Magazine Issue 74 | Page 58

SILICON FOREST land’s current mayor came to be full of young entrepreneurs wearing jeans, fleece pullovers and hoodies. On a recent morning, a dozen people sat in the space, peering at computer screens, scribbling on white boards, studying their prototype products and huddling in a windowless conference room as they plotted the future of their fledgling companies. Collectively, they represent the fruits of a city effort to update Portland’s economy as it adjusts to globalization and technological change. They’re also a testament to the difficult process of evolving an idea into a going concern. “The big thing is just feeling like a real company,” says Bernie Rissmiller, 34, one of the ClutchPlay founders. “Being four people working from home, it was like we were just in the ether. Having a space where we’re interacting with people as a company and just being chosen for this is a validation of our business plan.” FROM FRUIT TO VIDEO GAMES Despite its reputation as a bohemian paradise for perpetually young people inclined to lie around in flannel shirts while HUFFINGTON 11.10.13 awaiting the next farm-to-table meal, Portland is in reality a relatively traditional Pacific Northwest economy. It remains heavily dependent on exports for its sustenance. More than 40 percent of those exports are computer chips forged locally — Intel has a major presence — and destined for electronics factories in Asia. This is the sort of commerce susceptible to the ebbs and flows of global demand, and the ebbs have proven unpleasant: The local unemployment rate peaked at 11.3 percent in June 2009, amid a punishing global downturn, before dropping back down near 7 percent in recent months. “We’re trying to diversify,” says Patrick Quinton, executive director of the Portland Development Commission. “We’ve definitely been pushing ourselves to think of ways to generate more buzz around startups and tech in Portland.” Ask Quinton how he and his colleagues dreamed up plans for what became the PDX Challenge, and he does not play coy. “We stole it,” he says. The contest was largely modeled on a competition run by MassChallenge, a Boston-based nonprofit that this year plans to award some $1.5 million in seed capital to promising startup companies. Portland added a uniquely lo-