@ CHERYL ZIBISKY
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the bed is only the beginning.
“People carry their sleep issues
to the hotels they stay in,” said
Nancy Rothstein, a sleep consultant who has worked for Hyatt,
Procter and Gamble, Sleepy’s and
other corporate clients. “You can
get the best bed in the world, but if
you don’t provide people with additional resources, they’re not necessarily going to get good sleep.”
Robson, from Cornell, adds that
hotels are gradually catching up to
changes in technology, especially
the widespread use of smartphones as clocks and alarms.
Many in the industry, she says,
are currently weighing whether it
HUFFINGTON
10.13.13
At The Benjamin, rooms feature only
analog clocks. Guests can peruse a
pillow menu that includes pillows
filled with buckwheat or satin.
makes sense to continue to place
an alarm clock on every bedside
table. By eliminating clocks, hotels would be able to cut an expense and relieve employees of
setting and resetting them. And
Robson, whose work requires her
to pay attention to hotel guests’
most common complaints, sees an
additional benefit.
“A lot of people find it hard to
use the darn thing anyway because
there’s no consistency with the
controls,” she said. “And sometimes people find the light from