Voices
Norton are two great examples;
with over four million followers
between them, people who follow
them because they admire their
acting or think they’re handsome
guys get to learn about some pretty amazing causes.
Having someone else “talk” to
your fans can also backfire when
it’s readily apparent it’s not actually coming from you. Tom Cruise’s
Twitter account reminds me of
when my Aunt Barbara posted her
very detailed bout with menopause
on her Facebook wall; yes, Barbara,
everyone can read that — not just
your sisters. (Strange how it got
247 “Likes.”) In any case, Team
Tom, it’s clear that you have simply
replaced your red-carpet publicist
with an online one — so step away
from the computer and let the kids
play with this new Internet thing.
Perhaps it’s best for some to take a
page out of Mr. Cruise’s ex-wife’s
book: Nicole Kidman chooses not
to tweet at all.
Right now, it seems like musicians have figured it out more
than actors. Granted, they tour
all over the world, meet people
in huge arenas, and create music
that invokes an intensely personal
reaction in people, so they might
have a few advantages over their
RICK
SCHWARTZ
HUFFINGTON
07.01-08.12
thespian brethren. Perhaps this
accounts for the fact that, as of
this writing, out of the ten people
most followed on Twitter, eight
are singers. (The other two are
named Obama and Kardashian —
insert your own joke here.)
In fact, Katy Perry just might be
the winner of the Best Use of Social
Media award. Her content captures
her personality beautifully — her tweets are
funny, off-center, often
We’ll
heartfelt and totally
never know
adorable. It’s one of
what Grace
the many reasons why
Kelly would
her legion of fans feels
have done
such a tight connecwith 140
tion to her — she cares
characters.”
just as much and loves
them right back.
So we’ll never know what Grace
Kelly would have done with 140
characters or less, or what Marlon Brando might have posted on
Facebook.
Perhaps James Dean’s Instagram
account would have been revelatory
or a clue about Steve McQueen’s
famous mystique would have lurked
in his WhoSay photos.
Or maybe, just maybe,
the good old days were
indeed good enough.