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Q&A
COURTESY OF BIRCHBOX
As the CEO of a retail company, what
have you learned about the holiday season that you didn’t know as a consumer? I’ve learned that in retail, the
holiday season is far longer than
just November and December. We
start working nearly a year ahead
of time to ensure we have the
newest and best products in our
shop for the holidays. I also have
a lot more knowledge of shipping
and logistics than I ever thought I
would. Our business relies heavily
on execution [in] that area. I have
so much respect for what happens
after I get tha