“ Timing is everything .... the best offers are the first offers .”
PRICING IT RIGHT | 6
PRICE IT RIGHT
The longer a property is on the market the fewer showings it receives and the percent of the asking price decreases .
12 % + OFF MARKET
Drive-By Only
The single most important factor to consider when selling a house is the home ’ s price tag : how much your house is worth . You don ’ t want to overprice the house because you will lose the freshness of the home ’ s appeal after the first two to three weeks of showings .
“ Timing is everything .... the best offers are the first offers .”
6-12 % OFF MARKET
4-6 % OFF MARKET
Showings & Offers
TARGET VALUE
Drive-ups Only , No Showings
Showings , No Offers
MARKET VALUE
HUFF agents have the experience , knowledge , and tools to provide you with a fair market value of your property . Among these tools your agent will generate a Comparative Market Analysis Report ( CMA ) to assist in targeting the current market value of your home .
HIT YOUR TARGET
PROSPECTIVE BUYERS INTEREST IN PROPERTY
12 34 56 78 91 0 11 12 13 14
NATIONAL AVERAGE WEEKS ON MARKET
BELOW MARKET
0 %
May want to consider a price adjustment to compensate for declining traffic
Your agent can provide the appropriate listing price for the market at the moment you ’ re ready to list .
Many people think pricing their home a little over market value will leave more room for negotiation once they receive an offer . In actuality , overpricing will just discourage prospective buyers from looking at their property . A seller should price their home so that it maximizes the demand for the home . With this strategy , the seller won ’ t be fighting with a buyer over the price , but rather multiple buyers will be fighting each other over the house . of
68 % buyers consider price as the most important factor when purchasing a home . 1
WEEKS ON MARKET
HUFF Realty | SELLER ’ S GUIDE TO REAL ESTATE