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HTT 220 Week 1 DQs
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HTT 220 Week 2 Assignment: The Competitive
Advantage
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Submit in individual forum.
Use the Internet to select two resort hotels or two bed and breakfast
hotels. One must be a national brand chain and the other an
independent company.
Review the Web sites of the two hotels you selected and compare
rates, photos used for their site, amenities, golf or spa packages
offered, and room availability.
Write a 350- to 700-word paper that addresses the following
questions:
What are the two resort hotels or two bed and breakfast hotels you
selected?
Which of the two hotels do you think connects to the customer the
best? Why?
How has technology made the hotel’s information easy to find?
How do you think technology has made the hotel’s reservation
process smoother?
How could either of the hotels use technology to improve their
customer service?
How can the hotel use technology to improve advertising?
Did either of the hotels use technology in a unique way?
Has technology been used to advertise one hotel over another? If yes,
explain.
Which hotel do you think uses technology the most to gain
competitive advantage?