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Present what you discovered in your search of the literature.
Review issues, theories, concepts, and studies discussed in class and in
our
textbook, and review what other writers/researchers have to say about
the
subject of your analysis. Discuss the concepts, ideas, or insights that
are most
valuable in helping you make sense of your project. What theories can
you use?
What writers say something of value? Why is it of value? Which
models are the
least helpful, and why? What theories or concepts will you challenge
or
criticize because your findings are different? In short, demonstrate an
understanding of the literature and apply it sensibly to the problem.
This is
not a course in applied commonsense; however, such practical
intelligence is
important, especially in the application stage.
A literature review is like playing a video game in which you
are in a chamber with many doors. As you open each door, you
uncover clues to
help you progress to the next level. Similarly, in a literature review,
your
objective is to open the doors that can point the way to solving your
business
problem. Begin your literature review with a broad look at your field of
interest, then narrow your focus until you zero in on the essential
issues of
concern.
NOTE: A literature review is a required element of this
assignment. A good rule of thumb is to review at least 10 resources,
beyond the
textbook and class readings, to ensure the effectiveness of your
research.