FEATURE : COMMUNICATION
It ’ s good to talk
As we head towards the start of our 55th season of racing , it seems like a good time to re-cap on the Club ’ s key lines of communication in the everchanging world we live in . Paul Lawrence reports .
Website Our website is the central hub for all information about the club , its event and championships . Here you will find championship regs , event timetables , championship points and more . All club news is posted here and each of our series / championships has a dedicated section .
On-line membership renewal and race entries are accessed via the website and the link to live timing during race weekends can always be found here . A refresh and routine overhaul of the site was planned to happen before the season starts . www . hscc . org . uk
Newsletters New for 2021 is a Members ’ Newsletter , which will be mailed out every other Friday . This document , which will typically run to two or three pages of A4 , is a way of getting up to date information out to members who may not frequent social media or the club website . It will include an overview of the main club stories , news about events and news about championships .
Competitor information As before , the Club office will send out competitor information bulletins from time to time . These will generally be specific to certain events and cover important information for drivers and teams .
Historic Racing Our flagship magazine , Historic Racing , will be published five times a year and mailed out to all members . This magazine is of the club and its members and will include detailed event reports , features and news . We have worked hard over recent years to increase the quality of the magazine and the 100-page Christmas 2020 issue was the biggest ever . We are fortunate to have developed a partnership with In2Publishing for the magazine and the impressive increase in advertising revenue is giving the club a greatly enhanced product at a reducing cost .
Facebook Facebook is our prime social media platform and we now have 12,000 followers , which compares very well to other racing clubs . Our Facebook feed is updated most days and sometimes more than once a day . We post news , press releases , information , photos and anything else that is relevant to our followers . We have also started to bring Facebook into our offering to advertisers and so we will post and share posts on certain advertisers from time to time . We will always try to ensure that such content is appropriate to our followers .
After each race weekend , we will post a gallery of images from each championship to our Facebook page : https :// www . facebook . com / historicscc
Instagram In recent months , we have been working to build our presence on Instagram and now have over 2000 followers . Instagram is primarily about images and video clips and we plan to further extend this in 2021 . www . instagram . com / historicsportscarclub /
As ever , if you have any comments or suggestions , we ’ d be pleased to hear them and they should be directed to Paul Lawrence via paul @ tfmpr . com
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