HP Innovation Journal Special Edition: Security | Page 23

Cyber security attacks are increasing every year, with some of the most prolific cases ever occurring in 2017. You don’t have to search far to find a large, well-known corporation that has been hit hard financially and had their reputation tarnished by a cyber breach. IT security spend needs to shift from prevent and protect to detect and respond. The concept of a net- work needs to change. The idea of the network as a fence around a collection of devices doesn’t apply anymore. It’s time to recognize the reality that the “network” emerges from connected devices— each an endpoint. Securing the network means securing the endpoints. Each endpoint consists of two elements: the device and the data, both of which need to be considered. The challenge is formida- ble. And with time—with the explosion of devices in the IoT era, and the increasing sophis- tication of cybercrime—this challenge will only become more daunting. But with the right technology, the right strategy, and the right resources, we can defend our endpoints. We can keep our data safe. At HP University, we believe every endpoint pur- chase decision is a security decision. That’s why we are preparing our salesforce and technical consultants to con- fidently engage and educate With 87% * of board and c-level execs lacking confidence in their level of cy- ber security, herein lies an opportunity! Ernst & Young. Global Economic Crime Survey 2016 * customers with security in their sales conversations. With a comprehensive security program, HP Uni- versity provides a strong foundat ion w it hin t he latest security landscape, enabling sales professionals to drive higher awareness of security risks, recog- nize opportunity triggers, and effectively identify HP security solutions tailored to their customers’ needs. HP channel partners are critical to extending our security leadership to cus- tomers. HP University offers channel partners comprehen- sive training on HP endpoint security offerings and teaches them how to engage and edu- cate customers on security challenges and solutions, thus helping them to become strate- gic advisors to their clients. Security Training Structure The security training and associated certification pro- gram features different tracks, tailored to different roles, from pan-HP security fundamentals for sales pro- fessionals to advanced and technical training tailored to print and PC specialists and technical consultants. A brief overview of each certification: Endpoint Security Training and Certification HP security story. The format is made up of short, online, self-paced training and includes an online assessment that will lead to the HP Sales Certified–Endpoint Security certification. Advanced Endpoint Security Training and Certification The two-day classroom-based training focuses on building a salesperson’s confidence and competence to engage in an effective, security-led conver- sation with a customer. Technical Security Training and Certification This program may differ by region, typically focused on improving the presales tech- nical consultant’s ability to progress an opportunity through to building the right security solution. There are two tracks, one for Print and one for PC. An optional Secu- rity Primer may precede this training. How are we rolling this out? The online training, exams, and classroom trainings are rolling out in every region. It’s part of HP’s ongoing commit- ment to industry leadership, educating partners and cus- tomers on endpoint security and enabling them to success- fully detect and respond to any security concern. This is the most fundamental training of the series, deliv- ering a strong foundation of security knowledge to tell the 22