HP Innovation Journal Special Edition: Retail Transformation | Page 43

When implementing self-service devices in a retail or hospitality space, businesses can provide choice and con- venience to the consumer while serving more customers without adding additional staff. It’s imperative for devices to have an approachable look and an intuitive functional- ity, enticing consumer interaction rather than deterrence. With the modern, tablet-like design of the HP Engage One, consumers confidently use the device without feeling intimidated by unfamiliar technology or oversized displays that introduce privacy concerns. The innovative design of the HP Engage One houses the processing power in the head unit, enabling the device to be mounted to a wall, within an enclosure, or connected to a variety of floor and counter stands. device deployed throughout a large retail environment can help customers quickly navigate from one area to another, or direct them to a specific item. There are endless use cases, and the HP Engage One is designed for maximum flexibility to meet this wide range of needs. In some envi- ronments, the solution can help speed up a transaction and keep the lines moving, and in others, it provides the convenience and choice that consumers demand. Finally, the use of signage within a business is critical for communicating important information to consumers, and digital signage offers dynamic, real-time flexibility options. As an example, within a grocery store, a digital display can act as a wine concierge, providing information about the origins of a selected wine and even suggest food pairings. An in-aisle display can be used to inform and promote a new grocery item as well as provide how-to information and recipe suggestions. And a wayfinder The new HP Engage Go Convertible offers the next step in functionality, able to be disconnected from a base unit and moved around an environment for even more business applications. And in July 2019, both Engage One and Engage Go will be available to support the Android™ platform, expanding choice and flexibility for customer engagement. The versatility of the HP Engage One allows businesses to deploy it anywhere within a given location to serve multiple purposes. 41