HP Innovation Journal Issue 15: Summer 2020 | Page 66

SUSTAINABLITY
ENERGY
EFFICIENT
SAFER
MATERIALS
Z products
meticulously adhere
to restricted
substance
regulations
across the globe,
and HP selects
materials based on
GreenScreen® for
Safer Chemicals’
guidelines.
HP designs its
products to use
less energy
without sacrificing
performance.
Z products are
ENERGY STAR®
certified, with
highly efficient
power supplies and
idle management.
“SUSTAINABILITY
HAS ALWAYS BEEN
A DESIGN GOAL
WE STRIVE FOR.”
—Eric Chen, Global
Industrial Design Director,
Business Personal
Systems at HP
Engineered for Good
HP’s ZBook Studio breaks new ground for workstations:
This lightweight, mobile powerhouse was redesigned from the inside out with
sustainability in mind, while upping the ante on style and performance.
BY SARAH MURRY
HP UNVEILED THE WORLD’S most sustainable PC portfolio this
spring, a culmination of a years-long Design for Sustainability
program that finds innovative ways to increase the amount and
type of recycled material and ocean-bound plastic in our products.
This group includes business all-stars like the HP Elite c1030
Chromebook Enterprise laptop and the HP Elite Dragonfly.
But the jewel in the collection’s crown is a device custom made for
creators on the move: the 7th-gen HP ZBook Studio, the world’s
first mobile workstation with ocean-bound plastics.*
HP’s customer research found that some 63% of people use their
PCs to create. “For customers in creative fields, the mobility trend
necessitated the use of the best that technology and manufacturing
has to offer,” says Eric Chen, Global Industrial Design Director,
Personal Systems at HP. The ZBook Studio was designed to meet all
their needs, but from the most sustainable starting point.
From a new thermal design with fan blades made of carbonreinforced
resin to the recyclable metals chosen to encase the
VR-ready beast, the HP ZBook Studio clocks in at less than four
pounds and “challenged everything we knew about a notebook,”
says Marie Breedlove, Product Manager, Mobile Workstations at HP.
“The engineering team went all out on this project: They redesigned
ports, the board, and the way we access memory. They designed a
custom vapor chamber to cool some of these parts, and to make
the fan blades thinner so we could get more into the device.”
The result, says Breedlove, is an “are-you-kidding-me” moment.
“When we talk to customers about this product, it’s inspiring how
much they love it,” she says.
*Based on an HP internal analysis of ISV-certified mobile workstations
as of April 2020. Speaker enclosure component made with 5%
ocean-bound plastic.
PHOTOGRAPHS COURTESY OF HP
INNOVATION/ SUMMER 2020
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