How To Win Tourism Awards Win Kit Aug. 2015 | Page 25
Be Direct
Bookings
A
B
C
D
1. Vague claims suggest that
your offering is not very
good
2. Back up your statements
with evidence & statistics
3. Clear direct language
makes it easier for the
judges
25
How To Win Tourism Awards Win Kit Aug. 2015 | Page 24
How To Win Tourism Awards Win Kit Aug. 2015 | Page 26
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