How To Sell Your Home For More
No Recommended Retail
Wherever you are at the moment , look at the objects around you . Chances are everything you can see was offered for sale at a recommended retail price . Everything from the book you are reading now to the keyboard I ’ m using to type these words was purchased at a recommended retail price . But real estate is different .
Property is one of those rare things with no recommended retail price . I have seen very similar homes located side by side sell within weeks of each other for completely different prices . Why ? Because one seller followed a proven formula and strategy that enhanced the property ’ s perceived value while the other seller made no effort , sold for 10 % less and was on the market twice as long .
The reason a well presented property is so attractive is because buyers can more easily see themselves living in the property . I call this Mentally Moving In and it ’ s a very important strategic step in the “ sell for more ” process .
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