Ray Wood
7 Hot Seller Tips for creating a successful marketing campaign
1 . Fish where the fish are . Before you commit to a marketing investment , it ’ s best to know where your property will be featured . Consult your agent and establish which marketing methods are producing results . I like to keep a “ Pie Chart ” to show my clients what is working best . This helps me direct marketing resources for maximum effect .
2 . Establish your key points . Working with your agent , identify the three best features of your property . These may include position , size , features such as a pool or garage , a new renovation , or a view . Next , identify your key marketing feature and yell it from the rooftop ! ( Do you recall when you purchased your property ? What was it that caught your attention ? Chances are , the same thing will appeal to your buyer ).
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