Ray Wood
I then look at marketing copy . How is the property being described ? Does the advertising say what it is or what it does ? Are there any emotional attractions compelling buyers to find out more ?
And finally I look at price . What else is the home competing with on the market ? Where do I need to price my listing to make sure I create genuine buyer interest ?
If the real estate industry has failed over time , it ’ s in helping sellers understand just how much damage they are doing to their selling price by leaving their home on the market for a long period of time .
Yes , I acknowledge there are exceptions and hope springs eternal but in all honestly , who really wants to be on the market for months and months ?
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