How to Coach Yourself and Others Techniques For Coaching | Page 72

1. Product perspective: is there something wrong with the product?
2. Planning perspective: are our business or marketing plans at fault?
3. Potential perspective: if we were to seriously increase our targets,
how would we achieve these increases?
4. People perspective: why do people choose one product over another?
The 'Professions Approach'
Another approach to using a reframing matrix is to look at the problem
from the viewpoints of different specialists. The way, for example, that
a doctor looks at a problem would be different from the approach a civil
engineer would use. This would be different from a sales manager's
perspective.
Here is an example of both approaches:

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