How to Coach Yourself and Others Popular Models for Coaching | Page 241

Coaches may generally all start in the same place and finish in
the same place, but they’ll use parts of the process depending on
issues brought up and discussed in the coaching.
© The Coaching and Communication Centre 2002-2008
The Achieve Coaching Model® - A Systematic Approach to
Greater
Effectiveness
in
Executive
Coaching
An article by Dr. Sabine Dembkowski and Fiona Eldridge
Introduction
Everyone in the business coaching profession agrees that
executive coaching works. However, according to Coaching and
Buying Coaching Services (London: Chartered Institute of
Personnel and Development, 2004), an even greater impact,
more sustainable results and increased effectiveness can be
achieved when a systematic approach to executive coaching is
applied.
Novice coaches wonder if effective, experienced coaches possess
mysterious methods for producing magical results. In fact, the
genuine trust that renders coaching effective is created when
both coach and coachee have a clear understanding of the
coaching process and methodology. We have always believed in
the value of such transparency, and have made it a cornerstone
of our practice. To validate our belief, we conducted research
and monitored our own coaching results.
In order to determine and define what actually happens in
sessions facilitated by an effective coach, we observed and
analyzed transcripts and video tapes from executive coaching
colleagues in the US, England and Germany. We investigated
how the coach achieved results, what specific actions the coach
took to improve executive performance, and what distinguished
an effective, experienced coach from a novice. Our observations,
analysis and study of various coaching models led to our
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