How to Coach Yourself and Others How to Influence, Persuade and Motivate | Page 47

MTD Training Influencing and Persuasion Influencing and Persuation Skills @ 2010 MTD Training & Ventus Publishing ApS ISBN 978-87-7681-688-9 Free download available at www.BookBooN.com Preface Being able to influence and persuade others to get them to do what you want them to do is a key skill not only in business but in life as a whole! We only achieve real results through others and that takes effective communication skills. In this textbook you'll will learn the key skills and the techniques so you can win people around to your ideas, influence others on certain decisions and persuade them to take certain a certain course of action all by the way that you communicate with them! Sean McPheat, the Founder and Managing Director of management development specialists, MTD Training is the author of this publication. Sean has been featured on CNN, BBC, ITV, on numerous radio stations and has contributed to many newspapers. He's been featured in over 250 different publications as a thought leader within the management development and training industry. 48