How to Coach Yourself and Others How to Influence, Persuade and Motivate | Page 460

relationship, Candor without care leads to distance relationships,
but care with candor leads to developing relationships.
5. Good leaders must embrace both care & candor, Maxwell
emphasized.
LEVEL 3 – PRODUCTION
To Maxwell this level of leadership communicates the vision through
actions. When follows see good results, they get a good reason to follow.
Production qualifies and separates leaders from people who merely occupy
leadership positions. According to John Maxwell, in Level 3, leaders’
influence intensifies as they consistently generate results. Producers create
a winning culture, and they reap the benefits of positive momentum and
high morale. In addition, their reputation for making things happen begins
to attract high-achievers to the team.
Over here, if you remove production, people would stop to follow. That is a
major downside according to Maxwell. The weight of leadership here is
heavier. Another downsides is that being productive can make you think
you’re a leader whiles you not. Production leaders also require making
difficult decision.
Persevering at this stage is helpful. Production leaders must pay particular
attention to level 2. Understand how your personal gifts contribute to the
vision to be able to succeed at this level. Developing your people in to a
team is also good to be successful at the level according to Maxwell.
LEVEL 4 – PEOPLE DEVELOPMENT
Over here, John Maxwell noted that, leaders reproduce themselves.
Meaning, they change the lives of people they lead. In his own words, this
level involves helping individual leaders grow extends your influence and
impact at Level 4, leader’s transition from producers of profits to
developers of people. They come to understand that people are an
organization’s most appreciable asset, and they reproduce their influence
by growing their teammates into leaders.
To Maxwell developers acquire an eye for talent, and they do their utmost
to bring the best out of each person within their sphere of influence. As

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