How to Coach Yourself and Others How to Influence, Persuade and Motivate | Page 302

Chapter 10 The Rule of Expectations The Impact of Suggestion Overview If I accept you as you are, I will make you worse; however if I treat you as though you are what you are capable of becoming, I help you become that. —JOHANN WOLFGANG VON GOETHE The Rule of expectations uses expectations to influence reality and create results. Individuals tend to make decisions based on how others expect them to perform. As a result, people fulfill those expectations whether positive or negative. Expectations have a powerful impact on those we trust and respect, but, interestingly, an even greater impact on perfect strangers. When we know someone expects something from us, we will try to satisfy him or her in order to gain respect and likability. You have probably heard the saying, "What gets measured, gets done." The same is true for expectations. That which is expected is what actually happens. People rise to meet your expectations of them. This is a powerful force that can lead to the improvement or destruction of a person. You can express an expectation of doubt, lack of confidence, and skepticism, and you will see the result