How to Coach Yourself and Others Essential Knowledge For Coaching | Page 226

that simple solution, which stem from ignorance of the context. The trick is to show something which is (so far) beyond the students' reach, but not so far beyond it that they will despair. The second trick is to make it interesting. I have deliberately not mentioned strategies for doing this in accountancy. More significantly:  In continuing professional development courses in particular, you may be challenging survival-oriented practice in which people have a substantial vested interest: this is the key to the whole unlearning/learning process.  Unless you have to do it, don't. Many learners (particularly those who have signed up for your course of their own free will) are only too aware of what they don't know. The last thing they need is for you to rub it in.  Skill in this area is of course a core competence for charlatans. Whether self-help gurus who must convince you of your personal inadequacy or potential ill-health, religious proselytisers who must convict you of sins only they believe are sinful, or salespeople who have to create a "need" for their product, they all have to manage this stage. Study and learn from them—just don't believe them. 1104