Houston Dentistry Volume 3 Issue 1 2018 HOUSTON ISSUE 1 DE | Page 16

money matters $ Year-End Purchasing and the Big Tax Benefits by Catherine Lightfoot s we come to the close of the year, it seems most practice owners engage in, or at least consider, some sort of equipment purchase before December 31st. The dental equipment representatives tell me the last quarter is their busiest time of the year and that the last month is insane. Why does everyone need assets in December, or do they? It is true that the tax depreciation rules have been favorable for many years. The latest Tax Cuts and Jobs Act just made them even better. A These are the two questions I want to explore and explain. Do you need to purchase before year end? If you do, what are the tax benefits? Timing is key. The IRS requires the item to be “placed in service” in order to get the tax break. This means it needs to be delivered and functioning by December 31st! Do I need to buy? First, we need to eliminate the want from the need. There is obviously a difference. The tax benefit is real. However, you will never be a financial success if you continue to buy things you do not need. So, how do we determine what we need? Let’s take a walk through your practice. Start in the patient waiting area. Does it look inviting or dated? Are the seat cushions worn? Are the pictures faded? I am not suggesting a complete remodel. However, you may want to trade 16 HOUSTON DENTISTRY | www.houstondentistrymagazine.com in a few pieces that have been around for a while with something a little trendier. Now to the clinical area. This is where the action is! The first ques- tion to ask is, are you making as much money as you can? Do you only have one of something and now it is time to get two or maybe even one for everyone in the clinic? Maybe it is time to build out that extra operatory room? How would you know? There are benchmarks you can check to guide you on these decisions. Own- ers often have a feel for this based on the schedule. Sometimes a strategic look at the numbers helps make the decision. Then there is the obvious. The big equipment: the cone beams, the CAD/CAM, the scanning technology. Do you have to get one just because your competitor has one? Here is the way it works. I will never talk a dentist out of buying a piece of equipment, if they can prove the equipment will help them make money. It goes back to a mantra I teach about “good debt” and “bad debt”. Good debt is for something that will either appreciate in value or make you money. The trip to Italy, is bad debt, you pay for that with cash. The vehicle you buy that loses value the moment you drive out of the dealership, bad debt, you pay for that with cash. The cone beam that will allow you to charge $X per use when you are currently referring out X patients per month,