Houston 2018 IMAGE Expo Show Directory 2018HoustonIMAGEShowDirectory | Page 16

BUSINESS OF BEAUTY
FREE WITH THE PURCHASE OF YOUR IMAGE EXPO TICKET AT THEIMAGEEXPO.COM
MONDAY MAY 21 2:30PM - 3:30PM ROOM 371D
RECRUIT: HOW TO ATTRACT, ENGAGE AND RETAIN GREAT PEOPLE
AMY CARTER - EMPOWERING YOU
• A practical guide to the best practices in hiring new employees
• Start hiring team members confidently, skillfully and professionally
• Make right hiring decisions the first time; avoid costly mistakes
SUNDAY MAY 20 1:00PM - 2:00PM ((FOR OWNERS AND MANAGERS ONLY))
ROOM 371C
TOP 3 SECRETS TO CREATE A PROFITABLE AND THRIVING SALON AND SPA
DEREK MALDONADO - INSPIRING CHAMPIONS
YOU WILL LEARN:
•The 3 ways you should be compensated as a business Owner
• The 9 reasons most salons won’t make it to their 10 anniversary
• A proven formula to determine exactly how much your business must generate inservice sales to justify your current rent and produce a profit.
• How to build a strong and successful culture that will boost the performance of your team
• What action steps to take in order to start your journey in creating more profit
This workshop is a MUST for Owners & Managers who understand the importance of creating a profitable and thriving business.
SUNDAY MAY 20 1:00PM - 2:00PM
MONDAY MAY 21 1:00PM - 2:00PM
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LIFE/WORK HARMONY
• Finding harmony in your life and work
• Carving out time for yourself
ROOM 382C
ZAN RAY SALON COACH AND TOM COLLINS
• Finding the fun and enjoyment in your life and work
• Deliberate attention to self-care
This is a thoughtful and interactive class with:
• Handouts
• Self appointment activity schedule and prizes!
After this class you’ll have a new understanding of harmony instead of balance, a beneficial blending of your life/work harmony, and
a greater sense of personal control.
SUNDAY MAY 20 10:00AM - 11:00AM
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MONDAY MAY 21 10:00AM - 11:00AM
12 WAYS TO MARKET YOUR BUSINESS
ROOM 371C
ALI DAVIDSON - ASSOCIATED HAIR PROFESSIONALS
financially drained? Whether you re trying to fill your chair or the entire salon, creating a marketing strategy shouldn t be intimidating it should be
exciting! In this class you ll learn simple, cost-effective ways to broaden your reach and increase your bottom line. Join us to add new strategies to your
toolbox and give new life to your tried and true methods.
SUNDAY MAY 20 10:30AM - 11:30AM
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MONDAY MAY 21 10:30AM - 11:30AM
ROOM 371E
YOUR SALON & SOCIAL IMPACT AND HOW TO THRIVE
KIM BECKER - HELLO GORGEOUS
There are more than 80,000 salons in the United States. There seems to be a salon on every corner. How do you make your salon standout in such a
beautifully crowded world? Join Kim as she shares her more than 30 years of experience in the beauty industry for an inspiring and uplifting presentation
and learn how to create positive social impact in your community that will be beneficial to your business, your team and that will fill your heart.
Kim will share with you what she has seen 1st hand in the salon industry and the ripple effect that “doing good” can have in your salon. Kim will educate
you on ways to give back that won’t cost you an arm and a leg and ideas on how to contribute to your community in a bigger way and thrive.
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