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HOTELS gathers leaders to discuss how to foster a strong company culture and why its benefits are far from just soft .
Culture
By Ann BAgEL STOrck , mAnAging EdiTOr
n 2014 , Merriam-Webster named “ culture ” its word of the year , but hoteliers — and employers in virtually every industry , for that matter — have long been focused on the best ways to build cultures that enrich employees and , most important , serve guests and boost business .
Consequently , HOTELS partnered with the Wall Street Journal to gather leaders from throughout the hotel industry at Virgin Hotel Chicago for a recent roundtable to discuss just that — the unique intricacies of culture , how to affect and shape it and what ’ s on the horizon in this increasingly critical area . What follows are highlights from that discussion .
32 HOTELS September 2015 www . hotelsmag . com