HotelsMag October 2017 | Page 5

FEATURES

OCTOBER 2017

Vol . 51 , No . 8

Get

2017

20

SOCIAL HOTEL AWARDS
SPECIAL REPORT
SOCIAL HOTEL AWARDS 2017
HOTELS brings you the crème de la crème of social media savvy . Via our judges , we ’ ve highlighted 15 picks for global social done right , with six marked as the Best of the Best ( watch for the BOB sticker ). Bold Instragram photos , smart tweeting , and social campaigns that strike home . Our 2017 SoHo winners !

34

REGIONAL REPORT
AFRICA OPPORTUNITIES
Goldmines and landmines . That ’ s Africa , according to the chief development officer of Louvre Hotels , Paris . A big opportunity , but also a big chance to struggle if you ’ re not careful as a developer . While the continent ’ s future is optimistic , with a rising middle class , increased access by Africans to air travel , there ’ s also been a recent slowdown of the commodity cycle in various coastal and resource-rich countries and an infrastructure deficit across the board .
ABOUT THE COVER
After enduring a € 200 million ( US $ 227 million ), four-year restoration , Paris ’ Hôtel de Crillon has reopened its doors – and with good timing . Despite fallout from the 2015 terrorist attacks , Paris has reached the top of Colliers International ’ s inaugural Hotel Investment Attractiveness Index , which bodes well for the ultra-luxury Crillon . Read about how artistic director Aline Asmar d ’ Amman created a grand private residence to make guests feel like they are staying in “ a chateau of a wealth friend .”

48

October 2017 hotelsmag . com 1