Social Hotel Awards judges
2013
HOTELS once again honors the best social media initiatives among brands and properties .
by NATHAN GREENHALGH , ASSOCIATE EDITOR
Social Hotel Awards judges
Lee McCabe , head of travel , global vertical marketing , Facebook
Amy Jo Martin , founder , Digital Royalty , Las Vegas
Burns Patterson , COO , Middleton & Gendron , New York City
Chris Jackson , president , GCommerce , Park City , Utah
The editors of HOTELS
The past year ’ s use of videos , custom apps and real-life event tie-ins showcased the global hotel industry ’ s willingness to invest more than ever in social media . As a result , innovation is blossoming and was evident in the more than 200 entries received for HOTELS ’ second annual Social Hotel Awards .
The winning entries in seven categories were chosen by a panel of social media experts and HOTELS editors . Categories ranged from Best Integrated Digital Campaign to Best Use of Digital Video , with each category divided by hotel brands and individual properties .
HOTELS congratulates all of the winners and thanks everyone that submitted entries , as well as the judges for their time and effort .
20 HOTELS October 2013 www . hotelsmag . com