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by JEFF WEINSTEIN , EDITOR IN CHIEF fair amount of flexibility that helps feed growth . Brown has sub-brands such as Lighthouse , a work hard , play hard concept with very dark and modern looks ; Brown Beach House , which is a coastal laid back leisure hotel with a vintage feel ; the upper-tier Villas concept is for smaller hotels in historic buildings across Germany , Tel Aviv and Jerusalem ; and at the opposite end is entrylevel Dave ( son of Brown ), which is a super fun , hipster and eclectic concept with a very sexy bordello look , according to Avigad .
Most deals are conversions to shorten the process , and what the Brown team usually does is take either old hotels or those in need of some retouching , or office buildings that can easily be turned into hotels .
Looking ahead past a big 40-hotel pipeline in Greece , Avigad says Budapest is a fun city Brown would like to add , and Italy is very high on its must-have list . Brown almost had a deal in Miami before COVID and has since delayed a move to the States .
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