HotelsMag November 2015 | Page 61

Technology : EntErtainmEnt

StreamSof Ch ge

The growing popularity of mobile and other smart devices among all ages is significantly changing guestroom entertainment options and amenities .
Mobile devices and streaMing Media are redefining how we receive information and entertainment . Hoteliers are working to make sure the guestroom doesn ’ t get left behind .
by Brendan Manley , contriButing editor

The ever-accelerating rise of guests arriving at hotels with multiple mobile and smart devices is causing a quantum shift in the world of guestroom entertainment and amenities , and hotel companies are working diligently to meet a host of new associated demands . Streaming one ’ s own subscribed content to in-room televisions remains one key challenge for hoteliers , but this push seems to have finally turned the corner , with solutions either finally in place or coming soon .

Besides just providing the means for streaming , this guest behavior holds even deeper consequence for hotels , with some insiders believing that the days of relying on cable TV services — especially pay-per-view movies — are numbered . “ The old model for room service , in-room telephones , pay per view movies , that ’ s all changing now that people have access to their own technology ,” says Robert Cole , founder and CEO of RockCheetah . “ Now it ’ s all about you getting whatever you want
www . hotelsmag . com November 2015 HOTELS 59