HotelsMag March/April 2026 | Page 19

Group Stage
Round of 32
Round of 16
Quarterfinals
Semifinals
Bronze Match
Championship
WORLD CUP SCHEDULE
into the L. A. market, booking more than 300,000 room nights and generating roughly $ 600 million in economic activity.
Michael D’ Amodio, group VP
June 11 – 27
June 28 – July 3
July 4 – 7
July 9 – 11
July 14-15
July 18
July 19
of regional operations for Azul Hospitality Group and a past president of the LAX Coastal Chamber of Commerce, has closely tracked the situation for months and is optimistic.“ We feel bullish,” he said, adding that, through internal research, each visitor will spend around $ 2,400 upon their visit, with 50 % of that going toward hotels and lodging.“ That’ s a big number,” he said.
D’ Amodio has been working with hotel operators to coordinate their room rates, watching the tournament calendar to maximize stay length, while still saving lastminute inventory.
“ If you have a Saturday game, you don’ t want to sell out on a Saturday and all of a sudden have this big hole on a Friday and a Sunday; you want to try to encourage people to come in on a Thursday or a Friday and stay through Sunday,” said
D’ Amodio.“ You’ re positioning your rates by controlling the length of stay and getting multiple stays instead of just the day of.”
Azul Hospitality is leveraging several of its properties’ proximity to Los Angeles International Airport by offering shuttles to SoFi Stadium, a revenue generator for local bus companies that also solves a critical guest consideration. It’ s one of many ways they, and countless others, are using this moment to welcome the world.
“ We’ re looking at this as a 30-day opportunity to have the world’ s eyes on us, to kind of open our arms,” said D’ Amodio.“ This could be a huge windfall for our whole country.”

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