HotelsMag July/August 2025 | Page 76

Wedding reception at Solaz, a Luxury Collection Resort, Los Cabos.
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HOW HOTELS ARE SAYING‘ I DO’ TO MODERN WEDDING TRENDS.
By TATIANA VALENZUELA

Pop quiz: What type of hotel event brings together the highest expectations and operational stress with the most intense emotions? While corporate or cultural events, for instance, have their own set of obstacles, it is perhaps weddings that carry the greatest emotional burden for both the team in charge and the couple and their loved ones. If a problem or an unexpected situation arises, a corporate client might be more willing to let it go than a bride or groom— or the mothers-in-law, who only have a few complaints in the rarest and most abnormal situations.

Besides the challenges, hotel
weddings present versatile opportunities for hotel operations. HOTELS spoke with hotel event planning gurus, who filled us in on the trends and changes in today’ s hotel wedding planning.
CUSTOM IS THE NEW CLASSIC Weddings are the ideal occasion to ditch the cookiecutter approach and embrace all the hyper-special, overthe-top packages. At Zemi Beach House, LXR Hotels & Resorts, in Anguilla, besides the traditional offerings, enhancements include a Bridal“ Get Ready With Me” suite experience with Tropical Bellini
bars and charcuterie, a groom’ s gathering in their signature Rhum Room, welcome parties, farewell brunches, firework finales, private yoga, spa rituals and post-wedding romantic dinners for two.“ We take
Westin London City heavily promotes its spa services in wedding packages, embracing the wellness focus of the Westin brand.
the time to understand each couple’ s unique story, style and values and then carefully weave those elements into every detail of their celebration. One of our favorite moments is when guests leave saying,‘ That
76 hotelsmag. com July / August 2025