Trust the pioneers, trust Groupe GM.
AMENITIES
TRUSTED BY ICONS, DESIGNED FOR THE FUTURE: Ecofill by Groupe GM
PIONEERING SUSTAINABLE HOSPITALITY
In today’ s luxury hospitality landscape, sustainability is no longer optional; it is essential. While many companies are just beginning their eco-journey, Groupe GM has led the way for years. Already back in 2018, the French company launched its Care About Earth program, reinforcing its long-standing commitment to sustainability with clear goals to conserve scarce resources, reduce waste, and protect the planet. One of Groupe GM’ s standout achievements is Ecofill, a patented, refillable, and safe dispenser system continuously improved through years of experience, client feedback, and collaboration with leading international brands.
DESIGNED FOR REAL-WORLD DEMANDS
Unlike many bulk refill systems with hygiene and bacterial risks, Ecofill avoids uncontrolled bulk refilling through sealed, traceable pouches. This guarantees product integrity and safety from factory to guestroom— all while simplifying hotel operations, since staff can change pouches in under 30 seconds. Lightweight and recyclable, Ecofill pouches reduce plastic waste by up to 97 % compared to single-use bottles, and up to 70 % compared to typical bulk systems, significantly lowering a property’ s carbon footprint.
WORKING HAND IN HAND WITH BRANDS AND HOTELIERS
From wellness experts like Cinq Mondes and Algotherm to prestigious hotels such as Four Seasons and Mandarin Oriental, leading names have trusted and integrated Ecofill into their guest experience for years. These long-term partnerships reflect Groupe GM’ s commitment to
Ecofill is available in 300 & 400 ml
co-creating solutions that meet operational needs and stay ahead of sustainability demands. Over 30 licensed brands from Groupe GM’ s portfolio have adopted Ecofill for their amenity lines, offering guests a premium experience. For properties looking to go further, Ecofill is also available as a fully customized dispenser, tailored to reflect your hotel’ s unique identity and design.
Trust the pioneers, trust Groupe GM.
6 hotelsmag. com July / August 2025