HotelsMag July-August 2024 | Page 78

DESIGN

Made in The Motor City

THE SHINOLA HOTEL IS A HOMEGROWN BOUTIQUE AND A CULTURAL CATALYST FOR THE FUTURE OF DETROIT .
Contributed by DEREK HERSCOVICI

It ’ s been a busy summer for Bedrock . The city that the real estate firm wagered would finally boom after so many busts has finally come to pass . But not just any city : Detroit , long a symbol of decline , is among the hottest real estate markets in the nation . Industry is returning , investments are flowing and longneglected historic properties , like Grand Central Station , are getting million-dollar makeovers .

Few have scrutinized this coming change so scrupulously as Andrew Leber , VP of hospitality for Bedrock . Since 2011 , the real estate group — part of the Rocket family of companies — has invested $ 3.5 billion in
78 hotelsmag . com July / August 2024