INVESTMENT
Bogotá ’ s GHL
GETS INFUSION TO GROW THREE-FOLD
The GHL Hotel Montería is a 5-star hotel located in Montería , Colombia
GLOBAL PE FIRM ADVENT INTERNATIONAL TAKES A MAJORITY STAKE IN THIRD-PARTY OPERATOR , EYEING SIGNIFICANT GROWTH IN MARKETS RIPE WITH OPPORTUNITY .
by JEFF WEINSTEIN , EDITOR IN CHIEF
The nature of the hotel industry is changing in Latin America with third-party managers starting to gain traction as more viable option for owners who can benefit from some scale , more sophisticated management practices and services . This trend led global private equity firm Advent International to take a majority stake in Bogotá-based GHL Hotels to support its third-party management expansion in the region .
GHL is already the largest third-party hotel operator in the Andean region and Central America , operating some 62 hotels ( more than 7,000 rooms ) in Colombia , Ecuador , Perú , Central America , Chile , and Argentina . The goal of the new venture is to accelerate growth through new operating contracts , additional investments
64 hotelsmag . com July / August 2022