HotelsMag January-February 2023 | Page 44

INVESTMENT

EDEN HOTELS has greater ambitions

WITH KSL CAPITAL PARTNERS ’ SUPPORT , LOOK FOR THE AMSTERDAM-BASED HOTELIER TO ACQUIRE OPPORTUNISTICALLY AND CREATE A NEW BRAND .
By HOTELS EDITORS

Amsterdam-based Eden Hotels has a new capital investment plan and a new parent company Zien Group to help accelerate growth ambitions , which includes new brands . Current Eden Hotels CEO Billy Skelli-Cohen , appointed to the position in May 2022 with a mandate to build a robust platform for growth and development , will lead Zien Group , which will be based in Amsterdam with offices in London .

About € 50 million has been committed to investment into the existing portfolio of hotels that will help further refine the Eden brand as well as create a new brand of individual hotels , initially by re-imagining some of its own assets . In November , Eden Hotels had a portfolio of 14 hotels across the Netherlands and wants to grow across Europe and the UK .
Created by the Dijkstra family some 75 years ago , Denver-based PE firm KSL Capital Partners acquired a majority stake in Eden Hotels in December 2021 .
44 hotelsmag . com Jan / Feb 2023