Facial Fillers keep you
forever young
I
n the United States alone, Baby
Boomers heading into what used
to be called retirement age are
providing a 70 million-member
strong market for legions of companies,
entrepreneurs and cosmetic surgeons
eager to capitalize on their “forever
young” mindset, whether it’s through
wrinkle creams, face-lifts or workout
regimens.
It adds up to a potential bonanza. The
market research firm Global Industry
Analysts projects that a boomer-fueled
consumer base, “seeking to keep the
dreaded signs of aging at bay,” will
push just the U.S. market for anti-aging
products to $114 billion this year.
The boomers, who grew up in a
culture glamorizing youth, face an array
of choices \